3 Ways To Get Media Attention For Your Online Business & Website: Hello there, today we will be considering 3 methods you can deploy to improve media attention for your businesses and websites.
Get Media Attention for Business
Get Media Attention For Your Online Business through Networking
Get Media Attention For Your Online Business through Trending News HijackingWhen President Mohammadu Buhari, Nigerian present won the election,Union Bank was quick to maximize the buzz by coming up with an advert with a tag-line, 'If the President Banks with Us, What Is your excuse?' This is called New Jacking. It involves running promotions such as a viral image or video that buy into a trending news or event to get maximum reach for your business. When a piece of news breaks, reporters are still scrambling for more details and this is a suitable time businesses can release their own 'weave' This will ensure that your advert enjoys a huge share of the huge traffic from search keywords and hashtags generated by the heightened public interest. With social tools like Google Alerts, your business is updated about relevant news in the the industry while Facebook and Twitter effectively for advert campaigns.
Get Media Attention For Your Online Business through Relationship Building with Renown JournalistsBuilding relationship with journalists will make featuring your story or press release easier. Keep the relationship friendly and professional. Don't force a story down their through or be very desperate that you don't allow them space to review and decide. Being assertive is different from being aggressive. Send them cards or a little gift on Birthdays, Christmas etc.